You witnessed, were a victim of or have at least heard about the bursting of the dot com bubble in the fall of 2001. Fortunes that had been made overnight were lost overnight.
The sky was falling. It was a very scary time for a lot of people. Some said that the World Wide Web was [...]
“Pages”
Going right back to the first screen of creating our ‘Social Ads’, you may recall that you were presented with the option of sending a visitor to pages of a website that is outside of Facebook or creating a new ‘Page’ on the site. Creating such a ‘Page’ is a free service that allows you [...]
So, are ‘Social Ads’ worth using?
Well, at the time of writing, it is probably fair to say that the jury is still out, and that the matter is undecided. Whilst clearly a lot of the initial bugs and wrinkles will be ironed out of the system over time, only Facebook can know how many [...]
Teething Problems
Now, as I have suggested on several previous occasions, Facebook social ads are still very much the ‘new kid on the block’, and therefore there are still a few initial teething problems to be dealt with. Possibly the biggest problem that there is at the moment is that once your advert is created, it [...]
Placing an Ad on Social Ads
In order to arrive at the initial ‘Social Ads’ set-up screen, you need to scroll to the bottom of your initial Welcome screen and click ‘Advertising’. This will bring you to the screen like this, where you click the big green ‘Get Started’ tag:
This is the screen where you choose [...]
Social Ads
The Social Graph
During the roll out of what Facebook call their ‘F8 platform ‘ in November 2007, Facebook CEO Mark Zuckerberg suggested that the changes represented a completely new way of advertising online through the introduction of ‘Social Ads’. This, he suggested, was because the new advertising service would include advertisers in the community [...]
Recent Facebook Changes
Until only one year ago, Facebook was still a relatively exclusive closed community - one that was principally focused on college and high school students, particularly in the USA. Over the course of the past year, Facebook has been making some very dramatic changes to the way that it operates.
Some of the changes [...]
Using Classified Advertising
You may have noted from the top left-hand side bar of the homepage that there is a section of the Facebook site that is called ‘Marketplace’. This is the Classified Advertising section of the Facebook site.
Over the past couple of years, many online business people and internet marketers have enjoyed significant levels of [...]
An Initial Facebook Overview
If you are used to opening up the home page of MySpace, then you will in all probability find the first page of Facebook somewhat plain, perhaps even a little bland. However, you can clearly see from the screenshot below that the first thing the site encourages you to do is to [...]
Comparing Facebook with MySpace
Despite all of these facts and figures, however, MySpace is still by far the most popular social networking site, and that is a situation that seems unlikely to change in the near future.
All of the major community sites emphasise that their main function is to provide a means for people from all [...]
Psst!...Have you Heard the Buzz?
