Personalise and Be Specific
Whenever you sit down to write advertising copy intended to pull the orders - sell the product - you should picture yourself in a one-on-one situation and “talk” to your reader just as if you were sitting across from him at your dining room table.
Be specific and ask him if these are [...]
Honing Your Copy Writing Skills
To start learning how to write good ads, carefully study:
High-octane Copy Writers, like Marc Goldman and Alex Mandossian.
Issues of The National Enquirer. These are some of the all-time highest paid copy writers, and with good reason.
No, I am not suggesting studying articles such as “Jennifer Williams Gets Impregnated By Alien!”. Only [...]
Delivery Is Everything
“It doesn’t matter whether your product is information or a flyswatter. If you understand marketing, you can make serious income.”
Robert G. Allan, Author
Multiple Streams of Internet Income
How will your offerings make me look better, feel better? What will my family and friends say? Will this help me enjoy my leisure? Money is forever [...]
PART II: YOU ARE YOUR TARGET AUDIENCE
What’s In It For Me?
It’s ALL about value adding. If I were to actually take a moment out of my busy day, and experience your Web endeavor for the first time…
“The challenge you face is that people don’t care about you. They care about themselves, which is pretty natural.”
- [...]
Due Diligence
This is one subject that the vast majority of Internet Marketing ‘gurus’ avoid like the plague.
Why?
Because if they were 100% straight-up with you from the get-go and told you in no uncertain detail exactly just how hard, time-consuming and resource-consuming owning and operating your own truly successful biz op *really* is…
They somehow got it [...]
Safe Rule of Thumb for ANY Business Endeavor
The more money [up front] you invest in yourself, the less time that you’ll be shackled to your venture. The less money you are willing to you invest in yourself, the more time you will spend [exponentially] to overcome lack of funds.
In a nutshell, you can actually become [...]
Over the next few days, we will be posting a series of articles about surviving on the internet, labelled “The Internet Survival Guide”. In the first post of these series, we will be talking about “Leverage”.
PART I: LEVERAGE
Group Leverage
Like a long pole, that can shift a great weight with little effort; such is the case with [...]
There’s an old phrase that goes, “To make money you have to have money.” I’ve always thought that was true when it came to investing money. When you invest money, you are basically making your money work for you, and the general rule of thumb is that in order for your money to make more [...]
Blogging is hot right now. It might even be called a buzz word. But it is also the wave of the future for Internet marketing. ‘Blog’ is a term that is actually a combination of two common words.
Those two common words are ‘web’ and ‘log’. They have been combined into the term ‘blog’ which is [...]
Why E-zines and not other methods? There are tons of methods of making money online like AdSense publishing, playing the AdWords game, affiliate marketing and many others, but E-zine publishing is one of the most lucrative methods online.
Take for example E-zine advertising:
Advertising on email E-zines, is becoming one of the most popular forms of online [...]
Psst!...Have you Heard the Buzz?
