Writing and submitting articles to online publications is one of the best ways to promote your website and/or product for free. Not only is this a great way to create more awareness about your website and products, but it can also help to boost your website traffic and sales, sometimes doubling or even tripling your income.
How does it work?
Write an article relating to your website and submit it to “free content” submission sites. Your article will be published on these sites where readers will see it.
How does article writing boost traffic and income?
When your article is published on a free content site, it will contain a link to your own website. Readers, after reading your article, may choose to click on the link and pay you an unexpected visit. Having your article on a free content site also makes it available to other webmasters looking for content to publish on their site. If they wish to publish your article, they will have to publish it with the link to your website intact. This gives you further mileage for your article.
You can continue to write more articles for submission and as the list of your published articles grow larger, and as more of them appear on different websites, the total number of links to your site also increases. Major search engines place a lot of significance on incoming links to a website when determining the importance of that website. The more incoming links the website has, the more importance search engines attaches to it. Therefore having these incoming links to your website will also serve to increase your website’s placement in the search results.
If you site promotes a product or service, the links from your articles will bring more potential customers to you website. Even if these visitors only browse through, they may return in future. Some of these readers may already have an idea of what products they want in mind but have not decide between the many choices available online. If they stumble upon one of your articles which interest them and follow the link to your site, they may make a purchase from your website.
Search engines index published articles – not just the website. They also index any article that is written about the topic of focus for your website. And if someone searches for the same topic, the list of results will include your website or may even display the articles that you have written. All this is achieved with no further effort on your part – just your published article and the search engines.
Best of all, this method is free. With just a little effort on your part to write the article and submit it, you can open the flood-gates to massive traffic streams to your website and increased sales.
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